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YouTube Video Helps Raise $85,000 for Fairlands Elementary

The video was used to ask gala guests to "bid big maybe"

Fairlands PTA held it's first gala and auction at the Pleasanton Hilton on September 29, 2012 to help raise money for their school.

According to Marilyn Weinstein of Pleasanton, Fairlands Elementary has been called the "little school that couldn't."

Weinstein said 240 people from the Fairlands community attended the fundraiser and helped to raise over $85,000.

At the beginning of the gala, Weinstein said they played a YouTube video they created using new lyrics to the tune of Carly Rae Jepsen's "Call Me Maybe" song of kids from Fairlands singing and imploring the guests to "bid big, maybe?"

Weinstein writes:


"It's [the video] Fairland's own Carly Rae set up. Three local Pleasanton residents -- produced and directed it for our school gala. We are proud of the grassroots efforts and hope this inspires others' creativity. Thanks."

Laurie Whiteland and Lisa Thordsen co-chaired the gala with Weinstein. Fellow moms, Jeanne Kelly and Jessica Henshaw wrote, produced and directed the video with Weinstein, with production assistance by teacher Nicole Dalesio.

Click here to donate to Fairlands Elementary.

Did you attend the gala? What do you think of the video? Tell us in the comments section below.

Lisa Thordsen October 10, 2012 at 01:21 PM
It was my absolute pleasure to work with all of these outstanding parents- we were told "there is NO way this will work" about a year ago...glad we didn't listen! Well done Dare to Dream team and BIG BIG kudos to Marilyn Weinstein who was brave and crazy enough to stand up strong and say YES WE CAN! Thanks to all the teachers who joined in on the fun and to all of the families who donated and came out to "Bid Big"! Cheers Fairlands!!! Lisa Thordsen
Stacey Gustafson October 10, 2012 at 02:44 PM
Fairlands took the bull by the horns! Fantastic job. Ingenious. Let's use this model and work it across the rest of Pleasanton to help schools.
Lisa Thordsen October 10, 2012 at 03:13 PM
Stacey- Pleasanton Meadows may not be the fanciest neighbourhood in Pleasanton but we have spirit and heart beyond measure. People dug in, ignored the Nay-Sayers and worked like crazy for a full year to make this happen. I must say now that we are done, SO SO happy we went forward. It was more than just a fundraiser- it pulled us together and raised our spirits as well!!
An Kumpf October 10, 2012 at 05:31 PM
This event was so well put together, so much fun and a great community building event. Looking forward to the next one! Thanks Gala team, job well done!
Peter Maloney October 10, 2012 at 05:49 PM
Nice! I know Nicole. You guys totally beat me to the punch! I was diagnosed with MS 6 years ago and over the next week I am firing off a blitz fundraising campaign with a variety of videos I shot as an obnoxious fundraiser harassing and interrupting people to tell them to "go donate baby"! to get them to donate to a charity bike ride I recently completed run by the MS Society. Here are the first two I've uploaded: https://vimeo.com/50812801 (fundraising at work) https://vimeo.com/48864739 (fundraising in the boardroom) I live in P-Town too. Something must be in the air!
Marilyn Weinstein October 11, 2012 at 03:15 PM
Nice job, Peter. Good luck with your plight. Thank you Autumn and the Patch for all of your support. I hope everyone is inspired to pick up some impossible project and prove you can do it. We at Fairlands may have dreamed big, but not as big as we made it. Even better than the money we raised was the fun that everyone had. I hope the same for you, Peter. Let us know how we can support you.

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