100th Alameda County Fair Breaks Opening Day Attendance Record

Submitted by: Alameda County Fair

Opening day of the 100th annual Alameda County Fair set a new attendance record, some 30,692 revelers poured onto the fairgrounds to enjoy a host of family-friendly options, new activities and traditional favorites.

This is the highest opening day head count since record-keeping began according to organizers of the festive 17-day extravaganza that runs through July 8. Details can be found at www.alamedacountyfair.com.

With a massive land base of 267 acres, making this one of the largest fairs in California, the 100th annual celebration is a once-in-a-lifetime experience.

“Centennial celebrations of this magnitude are rare,” states April Mitchell, the Fair’s Sales & Marketing Manager.“ We know how special it is and we are thrilled that fairgoers feel the same way. We invite everyone to come out, share in the fun and make lasting memories here at the Fair.”

The Fair runs:          June 20 to July 8, 2012, closed on Mondays.
                                  Visit the website at www.alamedacountyfair.com

Days/Times:              Tuesdays to Thursdays - 11:00am to 10:00pm
                                   Fridays to Sundays - 10:00am to 10:00pm
                                   Fourth of July - 11:00am to 9:00pm
                                   CLOSED on Mondays
                                   Ticket sales close at 9:00pm
Special Days

The Centennial Parade - June 23, 9:30am Main St. Downtown Pleasanton Sponsored by 1st UNITED SERVICES CREDIT UNION
$2 Tuesdays - June 26 & July 3
Admission is just $2

Senior FREE Thursdays - June 21, June 28 & July 5
Ages 62 and up receive FREE admission! Sponsored by JACKSON RANCHERIA Casino Resort and HUMANA

Kids FREE Fridays - June 22, June 29 & July 6 Kids 12 and under receive FREE admission! Sponsored by SLEEP TRAIN FOSTER KIDS, XFINITY, and The Patch.com

Fireworks Shows - June 22, June 29 & July 6 Every Friday at 9:30pm June 29th Sponsored by FREMONT BANK, July 6th Sponsored by FLORATECH & ACAPULCO RESTAURANT and COCA COLA  Stuff The Bus Foster Kids Clothing Drive - June 22 Sponsored by SLEEP TRAIN  FOSTER KIDS  Bring a new clothing item and receive $5 Fair Admission

Feed The Need Food Drive and $1 Rides - June 27
Bring 4 non-perishable food items and receive FREE Fair admission benefiting the Alameda County Community Food Bank. All carnival rides are $1. Sponsored by

Military Appreciation Day - June 22
FREE Fair Admission for you and a guest with your valid military I.D. Veterans FREE with proof of service. 

Admission:              Adults (age 13-61) $8 by June 19, $10 at the Gate
                                 Seniors (age 62+) $6 by June 19, $8 at the Gate
                                 Kids (age 6-12) $4 by June 19, $6 at the Gate
                                 Children under age 6 – FREE!

About the Fair AssociationThe non-profit Fair Association continues to provide a significant public benefit without receiving any tax support. The Fair Association’s nonprofit Board of Directors seeks to operate the fairgrounds in a professional business manner & maintain prudent cash reserves. In addition to maintaining & enhancing the existing facilities, the Fair Association originally purchased the 268-acre fairgrounds in the 1930’s and deeded the property to the County of Alameda in the 1940’s.

With the “Oldest One-Mile Race Track in America,” the Fair Association hopes to continually enhance its horse training and racing program in Pleasanton.

For more information, please visit www.AlamedaCountyFair.com, or call (925) 426-7600.